| Author: | Frank Newport | ISBN: | 9780759511767 |
| Publisher: | Grand Central Publishing | Publication: | July 30, 2004 |
| Imprint: | Grand Central Publishing | Language: | English |
| Author: | Frank Newport |
| ISBN: | 9780759511767 |
| Publisher: | Grand Central Publishing |
| Publication: | July 30, 2004 |
| Imprint: | Grand Central Publishing |
| Language: | English |
Polling applies scientific principles to understanding and anticipating the insights, emotions, and attitudes of society. The Gallup Organization reveals: what polls really are and how they are conducted; why the information polls provide is so vitally important to modern society today; how this valuable information can be used more effectively, and more.
Polling applies scientific principles to understanding and anticipating the insights, emotions, and attitudes of society. The Gallup Organization reveals: what polls really are and how they are conducted; why the information polls provide is so vitally important to modern society today; how this valuable information can be used more effectively, and more.
