Managing Social Media and Consumerism

The Grapevine Effect in Competitive Markets

Business & Finance, Management & Leadership, Management, Marketing & Sales
Cover of the book Managing Social Media and Consumerism by . Rajagopal, Palgrave Macmillan UK
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: . Rajagopal ISBN: 9781137281920
Publisher: Palgrave Macmillan UK Publication: September 20, 2013
Imprint: Palgrave Macmillan Language: English
Author: . Rajagopal
ISBN: 9781137281920
Publisher: Palgrave Macmillan UK
Publication: September 20, 2013
Imprint: Palgrave Macmillan
Language: English
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Categorically reviews the theories of communication, best practices in social media and previous research, and analyzes the corporate involvement towards strategic and tactical stewardship in serving customer-centric business requirements.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Categorically reviews the theories of communication, best practices in social media and previous research, and analyzes the corporate involvement towards strategic and tactical stewardship in serving customer-centric business requirements.

More books from Palgrave Macmillan UK

Cover of the book 3D Cinema by . Rajagopal
Cover of the book Transaction Costs and Security Institutions by . Rajagopal
Cover of the book The Defence Capabilities of Small States by . Rajagopal
Cover of the book Sexual Violence in a Digital Age by . Rajagopal
Cover of the book Credit Ratings and Sovereign Debt by . Rajagopal
Cover of the book Luigi Einaudi: Selected Economic Essays by . Rajagopal
Cover of the book Bank Competition, Efficiency and Liquidity Creation in Asia Pacific by . Rajagopal
Cover of the book Domestic Violence by . Rajagopal
Cover of the book The Epistemic Significance of Disagreement by . Rajagopal
Cover of the book Politics, Policy and the Discourses of Heritage in Britain by . Rajagopal
Cover of the book Hauntings: Psychoanalysis and Ghostly Transmissions by . Rajagopal
Cover of the book Poor States, Power and the Politics of IMF Reform by . Rajagopal
Cover of the book Spatialising Peace and Conflict by . Rajagopal
Cover of the book The African Union's Role in Peacekeeping by . Rajagopal
Cover of the book Work, Family Policies and Transitions to Adulthood in Europe by . Rajagopal
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy