Female Business Owners in Public Relations

Constructing Identity at Home and at Work

Business & Finance, Marketing & Sales, Public Relations, Nonfiction, Reference & Language, Language Arts, Communication, Social & Cultural Studies, Social Science, Gender Studies
Cover of the book Female Business Owners in Public Relations by Allison Weidhaas, Lexington Books
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Author: Allison Weidhaas ISBN: 9781498522427
Publisher: Lexington Books Publication: May 12, 2016
Imprint: Lexington Books Language: English
Author: Allison Weidhaas
ISBN: 9781498522427
Publisher: Lexington Books
Publication: May 12, 2016
Imprint: Lexington Books
Language: English

Female Business Owners in Public Relations: Constructing Identity at Home and at Work presents an important perspective on how female business owners construct their work-life integration and addresses key identity questions. Weidhaas examines business ownership in public relations, an industry dominated by women, and incorporates the voices of practitioners through narrative interviews that explain the challenges and opportunities of work-life integration. This book explores the intersection of public relations practice, gender, and business ownership.

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Female Business Owners in Public Relations: Constructing Identity at Home and at Work presents an important perspective on how female business owners construct their work-life integration and addresses key identity questions. Weidhaas examines business ownership in public relations, an industry dominated by women, and incorporates the voices of practitioners through narrative interviews that explain the challenges and opportunities of work-life integration. This book explores the intersection of public relations practice, gender, and business ownership.

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